Nissan announced that its upcoming Leaf electric vehicle will sell for $32,780, plus $800 destination. A $7,500 federal tax credit for electric cars will bring the total cost down to $25,280. A three-year lease will be available for $349 a month.
Available in two trim levels, standard SV and uplevel SL, all Leaf SVs will come with navigation, remote start and remote charging operated through a smart phone app or laptop computer, LED headlamps, Bluetooth, Intelligent Key, vehicle dynamic control, traction control, six airbags, XM Satellite Radio and 3 years roadside assistance.
Part of the product package includes personal charging docks which work with normal 220-volt sockets. A charging dock should cost about US$2,200 but both the equipment and installation are eligible for a 50% federal tax credit of up to $2,000.
Starting April 20, interested customers who have signed up at nissanusa.com can put down a refundable $99 reservation fee. Official ordering doesn't start until August with deliveries scheduled to start in December. The Leaf goes on sale nationwide by the end of 2011.
Press Release
NISSAN DELIVERS AFFORDABLE SOLUTIONS FOR PURCHASE, LEASE OF
ALL-ELECTRIC NISSAN LEAF
- As low as $25,280 ($32,780 MSRP minus up to $7,500 federal tax
credit) - Lease world's first mass-marketed EV for $349 per month
Nissan North America, Inc. (NNA) today announced U.S. pricing for the
2011 Nissan LEAF electric vehicle, which becomes available for purchase or
lease at Nissan dealers in select markets in December and nationwide in
2011. Nissan will begin taking consumer reservations for the Nissan LEAF
April 20.
Including the $7,500 federal tax credit for which the Nissan LEAF will be
fully eligible, the consumer's after-tax net value of the vehicle will be
$25,280. The Manufacturer's Suggested Retail Price *(MSRP) for the 2011
all-electric, zero-emission Nissan LEAF is $32,780, which includes three
years of roadside assistance. Additionally, there is an array of state and
local incentives that may further defray the costs and increase the benefits
of owning and charging a Nissan LEAF - such as a $5,000 statewide tax rebate
in California; a $5,000 tax credit in Georgia; a $1,500 tax credit in
Oregon; and carpool-lane access in some states, including California.
As a result of aggressive pricing and the availability of the $7,500
federal tax credit whose benefit is immediately included, Nissan will be
able to offer a monthly lease payment beginning at $349, not including state
or local incentives, which could further reduce the net cost of the Nissan
LEAF.
"Imagine the possibility of never needing to go to a gas station again.
Or of paying less than $3 for 100 miles behind the wheel. Or of creating
zero emissions while driving," said Brian Carolin, senior vice president,
Sales and Marketing, NNA. "Nissan leads the industry by offering the first
affordable, zero-emission vehicle for the mass market. Nissan LEAF truly is
in a class by itself."
The vehicle at the SV trim level is well-equipped with a variety of
standard features, including an advanced navigation system and
Internet/smart phone connectivity to the vehicle, enabling pre-heat/pre-cool
and charging control. Nissan LEAF is equipped with energy-efficient LED
headlights and makes extensive use of recycled and recyclable materials,
such as seat fabric, instrument panel materials, and front- and rear-bumper
fascias. Other standard amenities include Bluetooth connectivity;
Intelligent-key with push button start; Sirius/XM satellite radio
capabilities and roadside assistance. Safety features include vehicle
dynamic control (stability control), traction control and six airbags. The
SL trim level, available for an additional $940 (MSRP), adds features
including rearview monitor, solar panel spoiler, fog lights, and automatic
headlights.
Reservations and Purchase
In order to ensure a one-stop-shop customer experience, Nissan is carefully
managing the purchase process from the first step, when consumers sign up on
NissanUSA.com, until the customer takes the Nissan LEAF home and plugs it
into a personal charging dock.
- Nissan begins accepting reservations on April 20 first from people
who have signed up on NissanUSA.com, and, after a brief introductory
period, to all interested consumers.
- Consumers will be required to pay a $99 reservation fee, which is
fully refundable.
- Reserving a Nissan LEAF ensures consumers a place in line when
Nissan begins taking firm orders in August, as well as access to
special, upcoming Nissan LEAF events.
- Rollout to select markets begins in December, with nationwide
availability in 2011.
Charging Equipment
In tandem with the purchase process, Nissan will offer personal charging
docks, which operate on a 220-volt supply, as well as their installation.
Nissan is providing these home-charging stations, which will be built and
installed by AeroVironment, as part of a one-stop-shop process that includes
a home assessment.
- The average cost for the charging dock plus installation will be
$2,200.
- Charging dock and installation are eligible for a 50 percent federal
tax credit up to $2,000.
- Using current national electricity averages, Nissan LEAF will cost
less than $3 to "fill up."
- Nissan LEAF also will be the sole vehicle available as part of The
EV Project, which is led by EV infrastructure provider eTec, a division
of ECOtality, and will provide free home-charging stations and
installation for up to 4,700 Nissan LEAF owners in those markets.
In North America, Nissan's operations include automotive design,
engineering, consumer and corporate financing, sales and marketing,
distribution and manufacturing. Nissan is dedicated to improving the
environment under the Nissan Green Program 2010, whose key priorities are
reducing CO2 emissions, cutting other emissions and increasing recycling.
More information on the Nissan LEAF and zero emissions can be found at
www.NissanUsa.com.
MSRP excludes applicable tax, title and license fees. Dealer sets
actual price. Prices and specs are subject to change without notice.
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